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Tropicana’s New ‘Essentials’ Juice Line

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By: Sean Moloughney

Editor, Nutraceuticals World

Tropicana Products, Inc., Bradenton, FL, has added a new sub-line of fortified orange juice and juice beverage products to its Tropicana Pure Premium line. The new sub-line of Pure Premium Essentials is available in five varieties. The Light ‘n Healthy variety contains one-third less sugar and calories than orange juice; the Healthy Heart beverage is fortified with six vitamins and minerals to positively affect risk factors for cardiovascular disease; Immunity Defense, with vitamins C and E and selenium, is meant to help support a healthy immune system; the Low Acid variety delivers less acid without compromising taste and Healthy Kids contains immunity-supporting vitamins and calcium for strong bones with a taste appealing to kids.

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